Have You Started Planning for Sales Enablement?
It's never too late to start planning for sales enablement. What will be your company's big ideas for driving growth? How will we enable our selling organization to align with those strategies?
If you're in a sales, marketing, or sales enablement function, here is a framework for thinking through sales enablement requirements tied to your specific big ideas for growth. Let’s say that your big idea is a new product launch, moving to a solutions approach, shifting to an insight selling model, or implementing a new go-to-market sales model, these 4 areas can help you decide what salespeople will need:
Think through sales enablement requirements against your big ideas from a salesperson's perspective.
What will salespeople find useful and practical that will help them turn your growth strategies and big ideas into something actionable that they can go implement immediately in the field?
DSG partners with clients to create playbook-based solutions that enable every salesperson, sales manager and channel partner to implement their growth strategy through content, playbooks, and training.