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Sales Coaching System Overview


This overview details DSG’s playbook approach to enabling sales managers. Only 11% of companies extensively train sales managers, according to ATD. The reality is that first-line sales managers are one of the most significant leverage points in the sales organization but often the least invested in.


Read about the opportunities a Sales Coaching System provides, change visions for sales managers, what’s in a sales coaching playbook, experiential sales leadership training, and how to sustain your sales coaching system.



Sales Plays

Creating Focus Through Sales Plays

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