Video-Enabled Sales Training at Adobe

Replicating the best practices of your top performers across the sales organization can be a daunting task.  Training sessions often just deliver content and fail to truly model each stage of the sales conversation.  Adobe collaborated with DSG to create videos that illustrate best practices for its sales team.  The practical nature of the videos made them helpful in multiple settings:  making live training more engaging and meaningful; speeding onboarding time; enabling just-in-time e-learning in the field; and equipping reps to hone their skills at their own pace.