dark-bg.jpeg

about DSG

DSG helps B2B companies implement their “Big Ideas” for driving growth through playbooks, training, and reinforcement.

what we do

about-dsg_what-we-do_arch.png

Sales and marketing executives retain DSG to create practical, sales-friendly Playbooks in 4 areas:

client-specific
sales enablement
programs

strategy

about-dsg_what-we-do_strategy.png

messaging

about-dsg_what-we-do_messaging.png

process

about-dsg_what-we-do_process.png

leadership

about-dsg_what-we-do_leadership.png

These client-specific playbooks are the foundation for experiential training programs that build momentum and lead to mastery of the content, tools, and practices in each playbook. As leaders look to onboard new reps faster, launch new products, or change the selling strategy, DSG’s playbook approach can be an accelerator for both aligning and enabling the sales channels.

awards

Recognition for DSG’s work in the sales enablement industry.

Clients_award_2015.png
Clients_award_2016.png
Clients_award_2017.png
Clients_award_2018.png
Clients_award_Top20_2019.png
Clients_award_Top20_2020.png
Clients_Addy-Award_bronze2.png
Clients_Addy-Award_silver2.png
Clients_MarcomAward_2017_platinum.png
Clients_MarcomAward_2017_gold.png
Clients_dotCOMM_2018_gold2.png
Clients_dotCOMM_2018_platinum2.png

helping the community

Leveraging our experience working with B2B companies, we partner with nonprofit organizations to equip their teams with content, tools, and training that maximizes their impact.

team-based approach

DSG builds a client engagement team by carefully matching the capabilities and experience of our delivery resources with the requirements of each client project.

Core roles on a project team include:

about-dsg_team_facilitator2.png
facilitator &
trainer

Leading design workshops and experiential training sessions

about-dsg_team_playbook-creator2.png
playbook
creator

Leading the creation and production of content and tools

about-dsg_team_video2.png
video
consultant

Leading video capture and post-production

about-dsg_team_designer2.png
graphic
designer

Leading the creation
of compelling visuals, layouts, and digital publishing

leadership team

We’re led by a team who values creating through smart collaboration, putting others first, and making things better.

Matt McClendon

CEO

  • LinkedIn
leadership_Matt-McClendon.png

Tanner Mezel

Sales and Marketing Leader

  • LinkedIn
leadership_Tanner-Mezel.png

Arriane Emdad

Client Delivery Leader

  • LinkedIn
leadership_Arriane-Emdad.png

Belinda Plastiras

Finance Leader

  • LinkedIn
leadership_Belinda-Plastiras.png

Nattalie Hoch

Affiliate Channel
Leader

  • LinkedIn
leadership_Nattalie-Hoch.png

Allison Banks May

vPlaybook Success

  • LinkedIn
leadership_AllisonBanksMay.png

Corey Shelman

Post-Production Leader

leadership_Corey-Shelman.png
  • LinkedIn

Michael Sutterfield

Video Production Leader

  • LinkedIn
leadership_Michael-Sutterfield.png

Terra Stafford

Graphic Design Leader

  • LinkedIn
leadership_Terra-Stafford.png

want to join the DSG team?