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integrated
solutions

Is your sales team able to make the shift from selling individual products to selling the complete solution portfolio?  Positioning an integrated solution means that salespeople must fully master a more strategic sales message and lead sales conversations at the executive level. DSG can help you accelerate implementation of a multi-product solution strategy through video-based sales playbooks, experiential training, and continuous learning.

big idea

Multi-Product solutions to business needs

Outcomes

  • Larger, strategic deals

  • Competitive advantage

  • Expansion into enterprise accounts

common challenges by function

Solution:

Get clear on the value to salespeople and create meaningful incentives.

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​​Cool idea, but I’m going to keep selling what I know

salespeople
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Solution:

Chief Revenue Officer clarity on expectations and measurement of their management team.

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sales managers

Unfortunately, I can’t make this a priority for my team. The only metric that matters is hitting my number.

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Solution:

Show marketing the power of a more sales friendly playbook approach that will get sales aligned with marketing.

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marketing

This 90-page PDF should help the sales team understand the integrated solution. And here’s 15 new tools too!

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Solution:

Pull product experts into the process of creating practical content on how to sell bundled solutions.

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product
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Great marketing idea, but my job is to develop and manage individual products.

3 ways you can accelerate momentum

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sales
plays

  • Time Bound

  • Outcome Focused

  • Defined Sales Activities

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playbook approach

  • Simple

  • "How To" Videos

  • Practical

  • Bite Size

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cross-functional content creation

  • Sales

  • Marketing

  • Product

playbook approach to integrated solutions

DSG solution

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sales & marketing alignment
playbook development
high impact
training
continuous
learning

recommended resources

Sales Plays: The Future of Sales Enablement

Corporate Growth Strategies: A Playbook Approach

Sales Enablement for Selling Integrated Solutions

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